Wine production is down. Is climate change to blame?
Global wine production is at a 62-year low.
Why is wine production at its lowest level in more than 60 years?
Global wine output is estimated to decline by 7% this year. That’s the lowest amount of wine made since 1961.
Experts say dry weather is to blame in southern European countries like Spain and Italy. And a combination of droughts and wildfires has decimated Chile’s wine harvest.
But don’t worry about skyrocketing wine prices. While production around the world is down, so is the demand.
So much so that the French government is destroying surplus wine stocks. And who can forget the video of surplus wine bursting from its tanks and literally flooding a town in Portugal.
Why is demand so low? Some blame inflation and a general decline of the world economy. But the “State of the U.S. Wine Industry” report by Silicon Valley Bank said younger consumers simply aren’t drinking wine.
They have more beverage options today than baby boomers did like hard seltzers, craft beers, small-craft cocktails and drinks sold in cans
And winemakers aren’t producing wines that fit their budgets and marketing to them
in a way that makes them want to learn about wine - like promoting sustainability, social responsibility and health.
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